Monday, 8 January 2007

The Quick Brown Fox

Using the pangram sentence as stimulus experimented with typographic arrangements. Tried to generate a number of rough ideas quickly playing with layout, emphasis of text and figurative use of typography. Made reference to grid system at times. The requirement here seems to be to work even faster, churning out as many alternative ideas as possible - something I find challenging because I naturally need time and space to incubate ideas that I feel pleased with. Felt a little frustrated doing this as a pencil & paper exercise; a computer would have allowed for accurate and speedy playing with font, scale, layout etc - an appropriate use of technology.

Need to consider different dynamic layout shapes/borders - think outside the box a little more.